How Brick-and-Mortar Can Use Geolocation Tech to Compete with the Giants

Once upon a time, brick-and-mortar had very little competition. A boutique shop would be competing with just 2 or 3 other shops in the areas, a health food shop might be the only one in a given neighborhood, and the local dive bar was guaranteed the after-work crowd within a 5 block radius. Today, that competition has multiplied a thousand-fold.

Youre competing with:A bigger area of shops, that people now travel further to in order to get what they wantE-commerce, that people can now get the same shoes on for a fraction of the cost onlineThese factors pose extinction for brick-and-mortar especially paired with the high overhead operating costs of a physical business and the relatively low marketing budget. But there are some brick and mortars that seem immune to this digital evolution. Theyre getting butts-in-seats, and shoes on pavement in their locations and are continuing to grow.

How come?Breaking The Convenience WallE-commerce businesses work with focus groups, send out surveys, and even get on the phone with individual customers to get enough data to provide a good customer experience. But even the best attempts fall flat.

You simply cant have the same sort of personal experience with a computer screen as you can with a person. The same tech that creates convenience also creates distance between the brand and the consumer. Successful brick-and-mortar stores leverage what they do have: a personal, human experience where you can look closely at, touch, smell, and try things on for size.

They also add a layer of convenience that digital retailers offer they connect and provide value to their customers when theyre outside the storefront. Using geolocation technology, brick-and-mortar shops extend that personal in-store experience to new and repeat customers alike. They use geographic proximity as a way to target new customers and re-engage existing customers, and they pair that with the massive distribution possible through the internet.

There are three types of technology you can use to achieve this:Geotargeting, which is achieved by sending customized messages based on location. So your New York customers would see different messages and design from your customers in Boston. Geotargeting can be done via a third-party platform, such as Facebook, Twitter, Snapchat, or Google Ads or by customizing your landing page for location-specific messaging.

Geofencing, which is achieved by creating a virtual fence around the location of your store and reaching out to everyone within that specified vicinity. So everyone within 50 miles of radius of a specific location would receive a mobile message. This is done primarily through push or SMS notifications.

Beaconing, which is achieved by sending messages to people within or right outside your store. This is done via an app that has Bluetooth enabled. Geolocation tech lets you connect with interested locals on social media, on your website, and on mobile but in a way that bridges the digital experience with the in-store experience.

So whether theyre out of town, walking by the store, or navigating your aisles, you have the opportunity to engage them. Heres how to take advantage of each type of location technology and the toolset to do so. Geotarget to Find New CustomersGeotargeting is the most popular form of location-based marketing because it gives you the farthest reach.

You can reach customers who have no experience with your brand and nudge them to come visit your store or business if theyre in the area. If you have several locations, you can have location-specific advertisements that are catered to that particular segment of your customers. Warby Parker, for instance, sends this social ad to potential customers in the Bay Area:Their promotion would snag the attention of more than Nordstroms foot traffic itll snag the attention of anyone living in the area whos on Facebook, or even someone passing through town whos looking through their feed on their phone.

Warby Parker pairs the location details with Facebook behaviors, so youd only see this ad if youve been browsing for a new pair of shades in the first place. The same tech can be used for the people once they click through to your website. Tesla shows new customers all their nearby stores and service centers, based on the location of the web visitor.

You cant test-drive a car online, but you can see the convenience of owning that car on a map. Tesla dispels reservations about buying a fully-electric car by showcasing the charging stations on a map. E-commerces big advantage over brick-and-mortar is their access to a larger audience theyre able to get more eyeballs on their brand.

By using the same channels but tying them to the in-store experience via geolocation tech, you can have more touch points with potential customers. This lets you combine the personal, in-store experience with the marketing reach available to online vendors. Geotargeting ToolsGeotargeting is possible because geolocation companies take it upon themselves to use tech such as pings, traceroutes, and reverse DNS to match IP addresses with locations.

Various plug-ins and marketing tools use this data to let you take advantage of location-tech without having to actually know the nitty-gritty details. Here are a few different channels you can use to customize marketing for your brick-and-mortar store:Social media such as Facebook, Instagram, and Twitter give you a lot of options when it comes to targeting highly-specific audiences, and location is one of them. You can target based on proximity to your store, based on location, and based on location and behavior.

So if you have a school supply shop in Midtown New York, you can send out ads to people who have engaged with school-related Facebook pages and who live in Manhattan.Paid search ads, available on search platforms like Google and Yahoo. They typically let you target entire countries, cities or territories or a square mile radius around a particular location.

A study recently proved a link between paid ads and brick-and-mortar profits: consumers who clicked on a Google Ad are 25% more likely to buy when in the store, and will spend 10% more.IPinfo lets you customize your website, based on a users location. Your website designer only needs to insert a few snippets of code to have location-specific design and copy show up for your site visitors.

Using geotargeting tools, your entire relationship with a new customer can start as highly personal from the first touch (via a social ad), to engagement on your customized website, to the moment they walk through your door.Geofence to Get Repeat CustomersGeofencing is a tool you can use to turn one-time customers into frequent store visitors. This form of location-based tech utilizes SMS and push notifications, so you need permission from the customer before you can reach out.

If you create a strategy for securing that permission, however, youll have more ways to connect with interested people when theyre just a walk, a subway, or a car-ride away.Installing your app has to be a mutually-beneficial activity. Your app cant just deliver the same information thats available in your store it needs to offer extra incentives, such as a rewards program or some kind of VIP treatment.

You can cross-promote this app both in-store and via digital channels. When it comes to actual content, leverage the proximity of your target audience to your advantage. Time-sensitive promotions and reminders of local events trigger loss aversion in customers, inciting them to make the small effort of visiting the location asap.

Make-up retailer, Sephora, keeps track of gift cards in their app, so that any time a customer passes by a location, they nudge them to stop by and make a purchase:This positively re-inforces a customers interaction with the brand, since theyre being prompted to get stuff thats already paid for. Customers are happy with more stuff, and Sephora gets more people through their doorway. Starbucks takes it a step further and makes the app a part of a long-term relationship between the coffee shop and its loyal patrons.

It uses both geolocation data paired with details on previous purchases to inform their notifications. They remind users of discounts on the specific items that they frequently purchase:Starbucks takes past behavior and makes it easier to act on it again. These types of nudges help create habits that turn infrequent customers into brand advocates who cant live without their morning Vanilla Latte.

The stats show that the most technically-engaged generation millennials are the most brand loyal. This is because there is more opportunity to engage with brands than ever before, since consumers can interact with businesses on the same platforms where they interact with their friends, family, and co-workers. Geofencing is another way of bringing your business into the daily lives of your customers.

Geofencing toolsIn order to set up Geofencing, your business needs to have a mobile app. If it doesnt, many basic app-builders that dont require technical chops have geofencing capabilities built-in, such as Bizness apps. If you already have a mobile app, the easiest way to set up Geofencing is through an SDK a developer toolkit that lets your app dev team integrate this feature in just a few hours.

There are a few different services that offer these:Onradar is the most lightweight integration that weve found. It lets you gather simple data such as where a user lives and what geolocations they frequent. You can also set up formulas for sending notifications such as: send welcome home!

when a customer has visited the airport and the local neighborhood. Onradar has a free plan that lets you use the product for up to 100,000 monthly tracked users (MTUs).PlotProjects is a full-package deal.

You can integrate geofencing capabilities to send push notifications at specified times and locations, but you also get an entire analytics dashboard where you can learn about where your customers spend their time. PlotProjects lets you build buyer personas around locations and past purchasing behaviors.As you start using Geofencing more, youll be able to pair location data with qualitative data you get in-store.

If you ask customers what brought them in that day, or which of their expectations werent met during their in-store experience, youll fill in the blanks about why theyre spending time at a competitors shop, or why the time they spend in the neighborhood has decreased. This will help you build more-robust profiles for better targeting in the future.Beacon to Engage Existing CustomersBeaconing is the location technology that has the shortest, but most accurate range.

Its used to engage with and learn about customers who are already inside your store. Beaconing can make the in-store experience more efficient, more informative, and more rewarding.Americans spend up to 5 hours each day on their phones within and outside of your store.

To get full engagement, grab their attention where theyre already spending it. Target uses beaconing to send aisle-specific discounts and promotions as the customer walks by the relevant items.Coupons that are sent to shoppers as theyre browsing an aisle can offer that little extra incentive to throw the item in the cart.

If you have a long-term rewards program, itll help shoppers create the habit of checking the app and look for ways to engage with your store consistently. Australian grocery store, Woolworths, uses beacon technology to expedite the grocery shopping experience:Shoppers can pick out their items ahead of time via the app, and as soon as they step foot in the store, an employee starts collecting and bagging the items for them. They can go directly to the pickup counter, or snag a couple of extra items on the way.

This cut shoppers time in half, giving them a much more positive experience during their weekly grocery run. Ikea uses beaconing technology to help customers navigate through the 3-story labyrinth of furniture and home goods:Ikeas greatest quality: useful furniture for a great price that you can feel good about because you built yourself. Their worst?

The endless, snakelike aisles that make even a quick shopping trip an hour-and-a-half affair. Ikea recently released an app that mitigates this issue by pointing users to exactly where they need to go with their app. Beaconing tech lets you augment your shopping experience.

Any issue that you have in the store whether its cost, convenience, or navigability you have the opportunity to address it with a mobile app.Beaconing toolsA beacon is a relatively inexpensive piece of hardware that links up with your phone via Bluetooth. This triggers your phone to open up an app (either yours or a third party's), and from there you can engage with your customer, giving them information thats relevant to them based on where they are in your store.

If you want to set up beaconing tech in your store, you have two options:Create a page through a beacon app. Services like Live Beacon will host your app, send you the hardware, and enable you to send any kind of custom messages to your customers based on their location. Customers have to be willing to install the Live Beacon app, unless they have the latest Androids which automatically come with Live Beacon software.

Partner with a third-party service. You can use a rewards app service like Shopkick, who currently work with SMBs and huge retail chains like Crate and Barrel and Macys. They set you up with a beacon, and give your store a page and reward program in their app, for a small fee.

Your customers have an extra incentive to download the app since it can get them discounts for several of the stores that they shop at.Beaconing is the extra personal touch on the in-store experience that makes it incomparable to digital. You can let customers keep everything they like about in-person shopping the touch-and-feel, the ability to browse displays and shelves, the ability to try things on and eliminate the things they hate the long lines, the wasted time, and the high prices.

Expand Engagement Past Your BricksHeadlines that have been promising the demise of brick-and-mortar the past ten years have been missing the point. The brands that will survive arent the ones that choose how to connect with consumers its the ones that connect with consumers in the way that they chose. Shoppers like going to stores but they also like engaging with stores on social, at home, and via mobile.

Utilizing location-based technology is the best way to bridge the digital and physical shopping experience to create and experience that differentiates you from other brick-and-mortar shops and e-commerce platforms.IPinfo is a comprehensive IP data and API provider with flexible pricing plans to meet your business needs. We handle billions of API requests per month, serving data like IP geolocation, ASN, mobile carrier, and hosted domains.

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Developments near MRT stations and amenities are also popular with investors.“The preference is still the prime areas – Districts 9, 10, 11, and District 4 (Sentosa, Keppel Bay) for non-Asian foreigners. That said, Asian foreigners are open to other areas like Queenstown, the Redhill cluster, Buona Vista and Paya Lebar. Most of the draw comes from availability of good quality stock in these areas,” shared Tay Kay Poh, Executive Director and Head of Residential Services, Knight Frank Singapore.Ong from JLL, on the other hand, said that new developments with good attributes generally tend to attract more buyers. “Investors and buyers are usually drawn to developments with good attributes, for example, Seaside Residences in the East Coast area, which is situated near an array of amenities, a future MRT station, and enjoys sea views, found strong demand from buyers. Another example of a project that sold well is Park Place Residences at Paya Lebar Quarter, which is part of a prestigious mixed-use development at Paya Lebar, and is located near an MRT station served by two MRT lines.”What to look out forFor investors who are not sure which areas in Singapore they should invest in, analysts noted that they can begin by looking for properties that are situated close to amenities and are well served by transportation links. “I would recommend locations close to the MRT or transport nodes. For the purpose of investment, investors might wish to consider smaller developments with unique features as this would translate to lesser competition when seeking rental. Lastly, pick developers with brand reputation and have a good track record,” Tay said.NATIONAL HIGHLIGHTSSingapore is home to various high quality residential projects. We highlight two properties that are attracting keen interest from local and foreign buyers.NEW PROJECTSCluny Park ResidenceCluny Park RoadType: Luxury condominiumDeveloper: Tuan Sing HoldingsFacilities: Gymnasium, swimming pools, outdoor grill and lounge, JacuzziNearby Key Amenities: Botanic Gardens, Cold Storage supermarket, banks, specialty stores, clinics, cafes, pubs, bistrosNearest Transport: Botanic Gardens MRT stationStarting Price: S$2,310,000Cluny Park Residence is situated in Cluny Park Road, directly opposite the Botanic Gardens. This 52-unit project is surrounded by lush gardens and tranquil water features.In addition to being surrounded by verdant greenery, Cluny Park Residence is also flanked by a slew of exclusive good class bungalows and foreign embassies.Cluny Park Residence’s unique location also provides easy access to various amenities.For families with young children, they will be pleased to know that there is a string of reputable schools nearby including Nanyang Primary School, Singapore Chinese Girls’ School and Hwa Chong Institution. Hundred Palms ResidencesYio Chu Kang RoadType: Executive condominiumDeveloper: Hoi Hup RealtyFacilities: Gymnasium, swimming pool, clubhouse, barbecue pitsNearby Key Amenities: Heartland Mall, Hougang Mall, MyVillage at SerangoonNearest Transport: Kovan MRT stationStarting Price: S$715,000Hundred Palms Residences by Hoi Hup Realty is strategically located in the Yio Chu Kang area. This 531- unit project is unlike other executive condominiums as it only features spacious three- to five-bedroom units from 883 sq ft to 1,528 sq ft.Another notable feature is that it is equipped with a slew of smart features such as a digital door lock, an IP camera, and the lights and air-conditioners can be controlled via an app.For entertainment and shopping pursuits, residents can head over to Hougang Mall, Heartland Mall and MyVillage at Serangoon, which are located nearby.
Computing Is Everywhere, Intelligence Is Everywhere
Recently, interop Tokyo 2019 was grandly held at the Messe International Exhibition Hall in muzhang, Tokyo, Japan. This conference shows the new trend of AI (Artificial Intelligence) to the industry and is an industrial event for technology manufacturers. Huawei made a heavy debut with intelligent computing products and solutions, among which atlas Artificial Intelligence Computing Platform attracted the attention of participants. At this conference, intelligent computing released atlas 200, Atlas 300 and Atlas 500 series artificial intelligence computing platform products for the first time in Japan. Among them, "Huawei atlas 500 smart station" led the transformation direction of edge computing intelligence with the characteristics of "super AI computing power, cloud edge collaboration and edge deployment", and won the "best of show Award" of 2019 interop Tokyo exhibition.Computing is everywhere and intelligence is everywhereMankind is ushering in the fourth industrial revolution represented by intelligent technology. New technologies such as artificial intelligence, Internet of things, 5g and bioengineering have been integrated into all aspects of human society. Intelligent technology will promote social sustainable development, become a new driving force for economic growth and drive industrial digital transformation; As the key engine of the fourth industrial revolution, intelligence will promote global progress and development, and the evolution of computing will become an important driving force of the intelligent world.At this conference, Jiang Tao, vice president of strategy and business development of Huawei's intelligent computing business department, shared the theme of "starting with the core and making intelligent computing accessible", and explained Huawei's Intelligent Computing Development Strategy in simple terms to the audience. Based on Kunpeng and shengteng chips, Huawei has built a general-purpose computing oriented Kunpeng computing platform and an artificial intelligence oriented shengteng computing platform. Based on the two computing platforms, Taishan and Atlas Series products and solutions are launched respectively. By building a computing platform covering the whole scene of cloud, edge and end, and cooperating with ecological partners, accelerate the intelligent upgrading of enterprise data center, enable the intelligent reconstruction of the industry, and build an intelligent world with interconnected things.Atlas artificial intelligence computing platform launched to create the strongest AI computing powerAt the conference, Huawei intelligent computing released the atlas 200 AI acceleration module for cameras, robots, UAVs and other intelligent terminal devices for the Japanese market for the first time, the atlas 300 AI acceleration board for the data center, and the atlas 500 intelligent station for edge deployment scenarios, which became the most shining star of the conference.Huawei demonstrated its technical strength in the field of intelligent computing at the interop Tokyo 2019 conference, and is willing to work with all industrial partners to build an interconnected intelligent world. Through deeper technical cooperation and more flexible business model, we will explore and share new dividends in the AI era, help industry customers quickly enter the intelligent era and lead the digital economy.Huawei's intelligent computing products have served more than 10000 customers worldwide, covering 1 / 3 of the world's population, including government and public utilities, Internet, operators, energy, finance, transportation, medical treatment, education, media resources, manufacturing and other industries.
Is There Any Way to Get Floor Tiles Straight When Room Isn't Straight?
Oh boy. No there is no easy way to correct it. They should have started the tiles dead center on an "X".1. not being taken seriously by straight men?If they persist, I would say something like "Look, you are not my type" or "I am not interested in you".. make them feel like they are the reason, not your sexual orientation Although some guys just can not take no for an answer... edit: How come no lesbians answered?? I guess there's no good way....? :/2. how about straight hair .?BUY a CHI straightener they are pretty expensive but work GREAT!!!!!3. "Straight up and down” meaningYes, you can say "draw a line that is straight up and down", and the person should draw a vertical line. Similarly I would understand "straight (from) side to side" to mean horizontal4. Is it normal for straight guys to enjoy assplay?As we turn our back on Victorian prudeness and start actually studying sexuality, we've discovered that there are very few 'purely' straight OR gay people. Almost everyone falls somewhere in the middle, from 'mostly straight but does not mind a little assplay' to 'now I know I am really gay but I used to bang girls a lot'. In short, it's not one or the other, but somewhere in between.5. My long hair that is REAL straight?ok so i do not have the answer you are looking for but i do have something. do you know how many people would kill to have straight long hair?? i wish i did, plenty of people i know which they did and you are so lucky. embrace it and make people jealous of it. also if you get shorter layers it can give it some bounce and if you are lucky a curl/wave. but i mean like short layer (closer to head) ( NOT ALL OF YOUR HAIR, JUST TOP LAYERS)6. straight leg jeans into bootcut?nononononnoononon7. Is this a straight flush?Takes input as a 2D array.Try it8. gay, straight, or bi? and why?straight.... with lesbian tendancies =)9. How to curl straight hair?Take her to a salon10. How to keep hair straight?when you wash your hair blow dry it and brush it out if not use a dorag they work also buy a straightener i have a baby bliss and they work amazingggg11. Do accelerometers know when they are moving straight up or straight down?Firstly it's important to understand how an accelerometer behaves in a gravitational field, such as we experience here on earth. An accelerometer does not measure acceleration, in the sense that it does not measure the change in velocity alone. It measures change in velocity plus gravity - which means that you need to take the measurement of gravity out if you plan to attempt what you outline. Also, the gravity will be measured as an upwards acceleration - which is somewhat counter-intuitive but makes sense if you imagine an accelerometer as being built something like this:simulate this circuit - Schematic created using CircuitLabI've abused the schematic editor to show a ball bearing suspended in a tube by two perfectly damped springs. Imagine that the accelerometer makes its measurement by telling you how far from the resting position the ball bearing currently is. Now imagine turning this device on its end, and you can see how the ball bearing sags down under gravity, and how this is indistinguishable from acceleration. I think relativity has something to say on this topic, but anyway.So - if you have a vertical accelerometer, and you remove the effect of gravity, and the movements of your device are sufficiently larger than the noise floor of your accelerometer, and moreover the movements are sufficiently smooth to not confuse your algorithm - then it might be possible. There's a answer above that mentions freefall, which would be a problem, but I am assuming from your description that your device will not be in freefall for any length of time. This is a guess though. If you really do want to use an accelerometer your best approach to a problem like this is to record the accelerometer's output somehow (I prefer to output it over SPI and record it using a USB logic analyser) and write down exactly what you do (or even video it, if you are really keen). Then you can play around with algorithms offline, without the overhead of constantly wondering if your Arduino is really doing what you think it is.As others have mentioned, other types of sensor may be more appropriate. We would need more detail about exactly why you are attempting what you are attempting to comment I think
Lightweight Hongmeng OS Has Been Applied to Domestic Household Appliances, and Hongmeng System Is Gr
Recently, according to Dr. Wang Chenglu, President of Huawei's consumer business software department, Huawei once again revealed the latest progress of Hongmeng system. In his interview with CDSN, he mentioned that Hongmeng is making good progress and is expected to be released in December this year.In the interview, Wang Chenglu said that at present, more than 120 domestic application manufacturers have cooperated with Hongmeng, and more than 20 cooperative hardware manufacturers, with a total of about 100000 developers participating.The existing lightweight Hongmeng OS has been applied to domestic household appliances, which can help them become more intelligent. For example, Midea may put more than ten products equipped with Hongmeng OS on the shelves for sale during the double 11 this year. From the reservation situation that has been opened, it is very good. At present, the whole household appliance industry adopts Hongmeng, with an overall rapid growth rate.In addition, Wang Chenglu recently talked about the relationship between the newly released emui11 and Hongmeng. He said: "at the beginning of emui11, the relationship between emui11 and Hongmeng has become closer and closer. Some technologies of Hongmeng, such as distributed technology, reuse Hongmeng distributed framework." at the same time, some features of emui11 system, such as performance and scheduling of operating system, File system and so on, some larger functional features have also been inherited into Hongmeng system.Lscssh technology officer's point of view: at present, there are still great doubts about Hongmeng on the domestic network. Even after the developer conference held in September this year, many netizens and insiders still believe that Hongmeng boasts too many ingredients. In fact, I don't think it's necessary. There is a saying: it's a mule or a horse. In December, let's see whether the Hongmeng system is a horse or a waste mule.Editing: hfy
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A DC motor is between 6 to 10 times more efficient than a gas motor, so you do not have to get the same rated HP motor in electric. Gas motors do not use all their HP most of the time. What is going to get you on a truck is the weight. You can get the motor to carry you, but a charging or battery system is what is going to be expensive right now. You would probably have to spend $15k on just the batteries, and we are talking maybe 30 miles per charge, if you are lucky.1. Is there any way that an electric motor, can turn an alternator, and more than double the motors power?You are going to need to put your heads together and rethink this particular phase of your project. First off, an alternator requires what is known as an "exciter voltage" to create power. This means that you would still be running from your battery and due to the mechanical losses involved, the use of an alternator, or even generator would draw the battery down even further. You are sort of asking for perpetual motion and science has not figured that one out just yet. The best solution for you would likely be using solar panels to recharge the batteries, but I do not know how many you would need to provide the amount of power you will require. Best of luck and you will need an external power source to power any sort of electrical generating device.2. I need to hook up a timer switch for a 3 phase 240 volt electric motor what kind of switch do I need?220 Volt Timer Switch3. How do I change the speed of my 1/5 hp electric motor from 3450 rpm to around 800 rpm?that is for sure a strange question4. How can I design an Electric Motor with 10,200rpm or more?very first increase the nos of poles5. Are there any R/C model airplanes that use a real jet engine instead of piston or electric motor?I have a turbine scale F-16. It has an 18lb thrust jet engine and retractable landing gear. I have $5700 invested without the radio gear. Wingspan 66 inches.6. What kind of battery do I buy for my electric motor?Never do that again. A 24v motor has insulation designed for 24v, not 120v. Breakdown of insulation can place dangerous voltages on the metal of the motor. If you do not know what the insulation capability is, err on the cautious side. Only apply high voltages when you are sure. As for the battery. It is a matter of economics. The cheapest will be some sort of lead-acid battery. Most bikes that use lead-acid batteries use the SLA type. Glass mat, VRLA or similar. However, charge density is not good. There are better batteries (albeit considerably more expensive). If you can afford it, I would recommend A123 Lithium-Ion (lithium iron phosphate).7. why cant the spinning wheels of a car be used to recharge an electric motor within the car?zoe and david hit the mark. a perpetual motion machine is not possible at this time, but regenerative braking is being used in hybrids and pure electric cars. by the way, you cant recharge an electric motor because it is not a storage device, it is a propulsion/ recharge device depending on how you set the system up. it can also be used as a dynamic braking device as well.8. What will cause an electric motor rotor shaft to burn?I recall a 350 HP 3600 RPM motor with a bearing failure. Because it was coupling drive, no side pull on a belt, it kept running. The coupler broke, the shaft was soft with heat, it would have been dull red hot. It threw the coupler through a wall, and when the motor came to rest, the shaft was hanging down, it had bent 90 degrees. I had a pic, but it got lost9. What kind of electric motor can I use for this application?Very simple solution...... Take out the cooling fan from any old computer. Its motor is very small,quiet,low torque,cheap and low current consumption.The CPU fan or video board fan is even smaller !
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